Previous thread: http://lesswrong.com/lw/mnq/instrumental_rationality_questions_thread/
This thread is for asking the rationalist community for practical advice. It's inspired by the stupid questions series, but with an explicit focus on instrumental rationality.
Questions ranging from easy ("this is probably trivial for half the people on this site") to hard ("maybe someone here has a good answer, but probably not") are welcome. However, please stick to problems that you actually face or anticipate facing soon, not hypotheticals.
As with the stupid questions thread, don't be shy, everyone has holes in their knowledge, though the fewer and the smaller we can make them, the better, and please be respectful of other people's admitting ignorance and don't mock them for it, as they're doing a noble thing.
(See also the Boring Advice Repository)
I remember having a conversation with a friend of mine, in which he said he didn't care about looking good for women or catering to them in general. Coupled with the fact that he often complained about not being able to get women, the whole situation seemed rather pathetic. Something about a lost license to complain, methinks.
When I look beyond my own grooming habits, the problem seems widespread. By contrast, and this is essential, there are industries upon industries dedicated to enhancing women's appearance, to which they are drawn irresistibly, often well past the point of diminishing returns. If this were an arms race of attractiveness, women won before the race even started. If we are to get even a little closer to the ideal of everybody being paired with someone in their "league", either both genders get preoccupied with enhancing their looks, or neither does. In fact, if we are to factor in the fact that men seem more needy, sexually, they should be the ones trying somewhat harder to look attractive. Remember, in most species ornamentation belongs to the male gender.
Looks matter. Whoever is telling you that the end-all-be-all of male attractiveness is position in a dominance hierarchy is bullshitting you and probably has an appetite for domination higher than is optimal or moral himself.
tl;dr Women's beauty industry has a distorting effect on average attractiveness for each gender, this might explain part of the discrepancy in standards, and men might need to pay more attention to their looks than the cultural standard if they want to "stay competitive".