I find it plausible. All else equal, most people prefer doing things that raise their status, and someone suggesting that suicide's high-status is evidence that suicide raises one's status. (I do agree with you that an LW post's quantitative effect is almost certainly small, though.)
How small is small? If the chance would be p=0.001 that the post kills someone, is that small?
I sometimes have thoughts of suicide. That does not mean I would ever come within a mile of committing the act of suicide. But my brain does simulate it; though I do try to always reduce such thoughts.
But what I have noticed is that 'suicide' is triggered in my mind whenever I think of some embarrassing event, real or imagined. Or an event in which I'm obviously a low-status actor. This leads me to think that suicide might be a high-status move, in the sense that its goal is to recover status after some event which caused a big drop in status. Consider the following instances when suicide is often considered: