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ChristianKl comments on Open Thread, Jul. 20 - Jul. 26, 2015 - Less Wrong Discussion
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So don't have the BBQ on your balcony, but down in the yard. And don't invite people by knocking, but via old-fashioned nice and friendly handwritten paper letters or a nice and friendly written note on the inside of the building's door. Bring a grill, a little food and drink, and invite people to contribute their own. I don't see how this could be easier. In the worst case only two or three people will come, but that'll be more than this site is likely to do.
I trust my utility company way more than I trust a random startup. Even Facebook, who this obviously competes with, doesn't ask for scanned identification documents just to access basic functionality.
And you didn't adress the issue with this site only connecting you with other people who happen to also use it. This alone makes this project unable to compete with simple Facebook neighborhood groups.
But let's assume they're super trustworthy and there are people in my neighborhood who use this site. It still looks a lot like a "if you have a hammer, everything looks like a nail" situation. Whatever it is, throw a website and an app at it. Even if a little post-it on the inside of the apartment building's door would do way more for way less.
But ebay does ask for verifying addresses with postcards. Banks ask for verification of addresses.
I don't think that post-its in the apartment building's door are an efficient way to communicate. If I could reach all the people in my apartment digitally, I do think that would be great. The problem is rather that it's unlikely that other people in my apartment building would sign up for such a service.
When I pack up packets for neighbors I sometimes would appreciate a digital way to contact the neighbor.
To effectively implement it in Berlin I think there are three choices:
1) Go to big landlords like degewo. Sell them on the idea that it's an added benefit to have communities in their apartments. Then let them communicate information that's currently communicated via hang-outs via the website.
2) Cooperate with government programs for neighborhood building in the Soziale Stadt category.
3) Focus on vibrant areas in Friedrichshain and Kreuzberg with a lot of young people who are eager to adopt new technology. Encourage new people who sign up to do hangouts in their houses.
From those 1) is likely the best strategy. It shouldn't cost degewo much money. Having a digital channel to their rentees might even save them money. Degewo runs ads so they care about having the image about being different from other landlords.