The problem, i.m.o. is that there is nothing innately wrong with attempting to influence someone else's frame. The problem is when people try to coercively undermine others.
Imagine you have a friend with a toxic framing, is it frame control to try and influence them to change their frame to be grounded? Implicitly? Explicitly?
Reading this it comes across to me as though you realize that this is a problem in the post, and are trying to defend it with a "you know it when you see it" arguement.
At risk of sounding absurd, this seems analogous to saying a) talk...
Classic less wrong: this is all completely understood by normies. People build a narrative around their own existence, and justify and rationalize, and those self deceptions (obviously like basically all phycological traits) can sometimes be beneficial.
And then your insight is to apply a variant of normy mindfulness, e.g., cultivate awareness and self acceptance before trying to change.