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AndHisHorse comments on Rationality Quotes August 2014 - Less Wrong
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Refuting frequently appearing bullshit is more than a matter of making the facts available. After all, anti-vaccination folks appear with enough frequency to be a curious news item (which I admit is a horrendous metric, but let's pretend it means something), and I'm sure that a quick Google search would yield enough facts to disabuse them of their notions. The trick is building up enough credibility and charisma - if such a property could be applied to an argument - to make such a site not just correct, but convincing. That's where the order of magnitude comes in.
Most people are not strategic enough to use google. Or if they get many contradicting results from google search, they are not smart enough to decide.
Also, there is this bias that if an information was brought to you by a person you know, it has much stronger impact. (For most people, good relationships matter more than truth. If someone brings you an information, disbelieving the information is a potential conflict with given person.) You only get an equal opposing force if another person you know opposes the original information. For example, by saying "it's bullshit" and posting a link to refutation.