I understand that for a lot of people, the X isn't about Y thing applies. That investing in health might be about signaling to oneself/others something. But I assure you that I genuinely do care. Maximizing expected utility is a big part of how I make decisions, and I think that things that reduce the chances of dying have very large expected utilities (given the magnitude of death). That said, I'm definitely not perfect. I ate pizza for lunch today :/