Depends. It could be good, or it could be bad, depending on how you do it.
The examples above are more about popularization of rationality than of effective altruism, but I believe the lesson applies generally. Basically, if the videos are good, they can improve the perception of the cause, but if they are bad, they will make everyone associated with the cause look like a group of morons (or worse, scammers).
So, I would need to see the specific videos first because I express my opinion. Sadly, enthusiasm is not a guarantee of quality.
In the meanwhile, these are nice videos related to effective altruism:
Apologies for my brevity. I understand this forum has a high standard of quality it expects from its posts, but I've not really put in the time to make a full essay out of this.
I'm currently working on building up an EA-adjacent community; the purpose of this is to make it more "palatable" to career-focused types. I want to create a community that someone can look at and go "wow, this will help me land a higher-paying job" and then transition that into genuine optimism & action towards creating a better future.
I'll try it out for a month or three, and if this seems to be getting traction, will provide an update. :)
As a recent entrant to the sphere of rationality and effective altruism, I often wonder if the primarily-nerdy audience & community (which I adore) is less than a boon to the objectives of effective altruism.
If a popularization (through social media platforms such as TikTok) were to happen with EA, would this even be a good thing?