This is a linkpost for https://kevinlynagh.com/notes/pricing-niche-products/
(I discovered this post via The Prepared, a newsletter that I'd strongly recommend.)
It also showed up in gwern's monthly newsletter (and the gwern subreddit before that). While this could be a coincidence, perhaps their subject matter overlaps and both newsletters have material you find interesting.
I recommend "Pricing niche products: Why sell a mechanical keyboard kit for $1,668?" for providing a practical case study in price dynamics that helped with my economic intuitions.
The author's friend had created a new custom keyboard kit. Their friend's previous kit had sold out in minutes, so clearly something was amiss with their "estimate costs and premiums and then set a price" approach:
Instead, they run a Vickrey auction (or "second-price sealed-bid auction") and find that the demand curve supports 3x the list price they would have chosen:
(I discovered this post via The Prepared, a newsletter that I'd strongly recommend.)