Change Management is an enormous field. Both academically and in terms of industry, the study and practice of transformation within organisations is vast. Many schools of thought exist as to why transformations succeed or fail. Academics unpack the data and devise theories, practitioners spot patterns over the course of their career and provide consulting advice on how to bring about change successfully. However, despite fields of academic study devoted to change management, and millions of dollars spent annually on business transformation, there is no definitive theory or set of principles to guide a company undergoing change.
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